HB 3959

As introduced: - Prohibits food retail establishments from engaging in personalized algorithmic pricing or surveillance pricing. - Prohibits food retail establishments larger than 15,000 square feet from using electronic or digital shelf display technology. - Prohibits the collection or use of data from minors under age 17 for targeted advertising or personalized algorithmic pricing. - Prohibits food retail establishments from using protected class data to set discriminatory prices. - Establishes a private right of action and authorizes the Attorney General to seek injunctions and civil penalties for violations.